See which salon switched brands before it says so.

Salons reorder colour and care every few weeks, and a switch to another brand starts with one product line disappearing. Signal Base flags the line, the smaller order and the missed reorder.

Book a demoAll markets

Demo rhythm board for hair and beauty: nine customers over sixteen weeks, one tick per order. Customers that miss their usual rhythm are flagged.
  1. Kapsalon Mila
  2. Barbershop Ali
  3. Beauty Studio Roos
  4. Haarstudio Lisa
  5. Salon Lokken
  6. Kapper Jansen
  7. Nagelstudio Glans
  8. Salon Vers
  9. Hair en Co

Call today 3

  1. Kapsalon MilaPast rhythmOrders every 2 weeks. Last one 5 weeks ago.
  2. Haarstudio LisaSmaller ordersStill orders, but 48% less per order.
  3. Salon LokkenProduct droppingRetail care off the order for 7 weeks.

Demo data. Scroll to move today forward.

What normal looks like

every two to four weeks

A busy salon orders colour every two weeks, a barber every month, a beauty salon every three weeks plus retail stock before December. The hub learns each beat.

The four signals, in your trade

One line per customer on the call list, with the strongest reason. This is how they read for hair salons, beauty salons and barbers.

  1. Past its own rhythmOn the list: Orders every 3 weeks. Last one 8 weeks ago.

    The customer usually orders every three weeks and it has been five. The hub compares each customer with their own habit, not with a fixed number of days, and only lists the ones worth the call.

    What you say: “We haven’t had your colour order since August. Are you still with us?”

  2. Smaller ordersOn the list: On time, 45% less per order.

    They still order on time, but structurally less per order. Often it means another supplier now gets part of the list.

    What you say: “Your orders got lighter. Did a stylist leave, or did part of the range move?”

  3. A product drops outOn the list: Retail care off the order for 7 weeks.

    One product or a whole category has stopped showing up on otherwise normal orders. That is a cross-sell conversation, not a rescue.

    What you say: “You stopped ordering retail products. Shall I send the new display for the counter?”

  4. New customerOn the list: First order 9 days ago.

    The first order just went out. A call in the first two weeks is when a one-off becomes a regular.

    What you say: “How did the first order go? Shall we come by for a colour training?”

What else it watches for you

  1. Who to call today

    One line per customer with the strongest reason, and the customer card behind it: what they buy, when they order, their price agreements and their open invoices.

    See it in the hub
  2. Webshop and ERP, side by side

    The salon webshop and the ERP compared on price, VAT class and stock status, per item.

    See it in the hub
  3. Stock that stopped moving

    Reorder advice against target cover, and the shades that haven’t moved in months.

    See it in the hub

Seasons

December, the wedding season and the summer holidays move the volumes. The budget follows your season curve.

Your systems

Live today: Brincr as the ERP and WooCommerce as the webshop, plus supplier PDFs, Google Maps for routes and your label printer. Running something else? We build the connector for the system you use.

Show me this on our customers.

Tell us which ERP and webshop you run and roughly how many customers you deliver to. We show you the hub on demo data from hair and beauty, then on yours.

Or mail hello@signalbase.app

Opens your mail app with the message filled in.